October 31, 2022

HONK and ProCura Real Estate Services Ltd Team Up to Bring Contactless Parking to Edmonton

Parking in Edmonton Just Got A Whole Lot Easier!

EDMONTON, AB, November 1, 2022 – HONK, North America’s leading provider of contactless payments for parking, and ProCura Real Estate Services Ltd (ProCura), have struck a partnership that removes physical terminals and replaces them with contactless payments at over 1,800 parking spots across Edmonton. The entire ProCura parking portfolio adopted HONK’s contactless payment solutions – making it easier, safer, and more convenient for drivers to pay for parking.

“Advancing our parking technology with everything else in the ProCura portfolio is the natural progression,” said Dave Lootsma, Parking Manager, ProCura Real Estate Services Ltd. “Not only is the new HONK payment system a better user experience for parkers, but it brings significant value to our operations side of the business – reducing hours of administrative work, removing maintenance fees associated with terminals, and giving us the flexibility to make rate changes on the fly without relying on vendors.”

Utilizing this new payment system does not require drivers to download an app. Instead, they are prompted to scan a QR code located onsite and follow instructions in a pop-up notification that appears on their mobile device. A payment screen, pre-loaded with rate options specific to the parking location, asks drivers to type in their license plate and select how long they wish to park for. 

Commuters or frequent drivers who park on a regular basis at any ProCura location can also opt to download the app (HonkAPP) and create an account to pay for parking. This option gives them access to more features – including a “favourite” that allows drivers to save their most frequented parking zones for a faster checkout. Another much-loved feature is the ability to download parking receipts into a CSV file – great for tracking expenses or for tax purposes. 

As with the QR-based payment method, drivers can pay via Apple Pay, Google Pay, PayPal, Interac Debit, and all major credit cards. Drivers can also choose to receive text reminders when their parking is set to expire, and can add more time to their parking session directly from their phone.

“We’re proud to expand our footprint in Edmonton and give more drivers in Canada access to the best parking experience possible,” said Michael Back, HONK Founder and CEO. “Our payment solution is a win-win for ProCura and its consumer base – by eliminating physical terminals that incur ongoing maintenance costs, ProCura saves on capital and labor related costs. Not to mention, giving drivers a quick and easy way to pay for their parking positively impacts compliance.”

About ProCura Real Estate Services Ltd.

ProCura Real Estate Services is an award-winning real estate development and management company whose mission is to elevate people’s quality of life. Since 1979, ProCura’s forward-thinking projects have redefined skylines and the urban living experience across western Canada. The company does it through a unique ability to envision, develop, and reimagine spaces – thoughtfully connecting them to the lifestyles of the people who inhabit them. Its signature: advanced sustainability driven by innovative technology. 

ABOUT HONK

Founded in 2013, HONK is North America’s leading provider of self-serve, unattended  payments for parking and mobility. HONK provides a complete, turn-key parking management system that is trusted by millions of drivers and accepted at thousands of locations across the United States and Canada.

For information, interview and images, please contact:

Rachel Lemkow
Director, Marketing
[email protected]
647.370.2455